Pomona Studio is a London-based creative practice founded in 2016 by artist and creative director Will Da Costa.


Working at the intersection of art direction, design, and visual storytelling, Pomona Studio specialises in cultural and commercial projects across fashion, music, and events. The studio is grounded in a belief in design as both a craft and a tool for communication — committed to pushing boundaries, challenging conventions, and finding distinctive, effective solutions for each client.

Pomona Studio’s work spans identity systems, campaigns, editorial and merchandise design, often blending tactile processes with contemporary digital techniques. The studio takes on projects of all scales, offering both hands-on creative execution and strategic consultation — always tailored to the needs, vision, and ambitions of those it collaborates with.

Driven by curiosity and experimentation, Pomona Studio’s brings together a network of collaborators to shape thoughtful, genre-defying work that resonates in both cultural and commercial spaces.

Selected Clients:

ACT
AMAAD
Ahadadream
ATRIP
AWAL
BBC Studios
Bradley Zero
Chunky
Colour Factory
Corsica Studios
Decca Records
Defected Records
Eleven
General Projects
Hidden Spheres
ITV Studios
JUMBI
Mercury KX
Moxie
Ninja Tune
Orchid AM
On Loop
OBI
Rainy Heart
Resident Advisor
Rhythm Section
Ruf Dug
Sizzer
Skyrise
Sony Music
SOUP
TATE Modern
Until The Dawn


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